Cheez-It Original Baked Snack Crackers — ENGINEERED
Munch or Dump rates Cheez-It Original Baked Snack Crackers by Cheez-It ENGINEERED — score 30/90.
The '100% real cheese' is real — it's also third on the list, behind refined flour and TBHQ-preserved oils. This is a salt-fat-starch crunch machine with a petroleum-derived preservative keeping it shelf-stable. The cheese is the costume, not the cracker.
Why this verdict
- Base formula is enriched white flour plus refined soybean and palm oil — cheese is a distant third ingredient
- TBHQ, a synthetic petroleum-derived preservative, is baked into the oil
- Hyper-palatable salty-cheesy-crunchy design engineered for continuous snacking, not nutrition
- Points for real skim-milk cheese and natural colors (annatto, paprika) instead of artificial dyes
Ingredients (10)
- Enriched wheat flour (moderate) — Refined flour stripped of bran then fortified - the crust base.
- Soybean Oil (moderate) — Refined vegetable oil for body and mouthfeel.
- Palm Oil (moderate) — Saturated-fat-heavy oil used in the crust.
- TBHQ (caution) — Synthetic antioxidant preservative; flagged for concern at higher intakes.
- Cheese made with skim milk (safe) — Genuine cheese — the one honest star of the show, just underused.
- Whey protein (safe) — Dairy protein rounding out the cheese flavor.
- ANNATTO EXTRACT (safe) — Natural color from annatto seed.
- Salt (moderate) — Used in moderation, might exceed necessary amount.
- Paprika extract (color) (safe) — Natural coloring, not a synthetic dye.
- Soy Lecithin (safe) — Common emulsifier, generally benign in these amounts.