Dabur Real Fruit Power Mixed Fruit Juice — DUMP

Name: Dabur Real Fruit Power Mixed Fruit Juice
Brand: Dabur Real

Munch or Dump rates Dabur Real Fruit Power Mixed Fruit Juice by Dabur Real DUMP — score 17/90.

Sugar-sweetened reconstituted juice from 12% concentrate, with added colours and flavourings. It's basically fruit-flavoured sugar water, not real fruit.

Why this verdict

Only 12% fruit concentrate — the rest is water, sugar, and additives
Added sugar ranks above most fruit content, delivering soda-like free sugars
Added colours (INS 160a) and added flavourings make this ultra-processed (NOVA 4)
From-concentrate juice loses the fiber and intact nutrition of whole fruit

Ingredients (8)

Water (safe) — Used as a basic ingredient in bread.
Concentrated Mixed Fruit Juice (12.03%) (moderate) — Reconstituted from concentrate, so fiber is gone and the sugars are 'free' — spikes blood sugar like soda.
Sugar (moderate) — Added for sweetness, can contribute to calorie content.
Acidity Regulator (INS 330 - Citric Acid) (safe) — Common acidulant and mild preservative; benign.
Antioxidant (INS 300 - Ascorbic Acid) (safe) — Vitamin C added to prevent browning; the basis of the 'rich in vitamin C' claim.
Stabilizer (INS 440 - Pectin) (moderate) — Texture additive to hold the reconstituted juice together; a marker of processing.
Colours (INS 160a ii & iii - Carotenes) (moderate) — Added colour to make it look fruitier than it is; undercuts the 'no artificial colour' framing.
Flavours (Natural & Nature-identical) (moderate) — 'Nature identical' means lab-synthesized flavour chemicals, contradicting the 'no artificial flavours' claim.