Kroger Frosted Shredded Wheat Cereal — TREAT
Munch or Dump rates Kroger Frosted Shredded Wheat Cereal by Kroger TREAT — score 43/90.
The base is genuinely whole grain wheat with real fiber, which is a strong start. But the sugar frosting pushes it to roughly a third sugar by weight, and it carries BHT and gelatin. Good bones, heavily sweetened, so treat it like the dessert-adjacent cereal it is.
Why this verdict
- Whole grain wheat base delivers real fiber (~20g per 100g)
- Very high added sugar from the frosting (~36g per 100g)
- Contains BHT, a synthetic preservative
- Gelatin makes it non-vegetarian and is an unusual cereal additive
- NOVA 4 due to the sugar coating and preservative, despite a whole-grain core
Ingredients (7)
- Whole Grain Wheat (safe) — Genuine whole grain; source of fiber and the reason this beats most frosted cereals.
- Sugar (moderate) — Small added sweetener to balance acidity; minor at salsa portions.
- gelatin (moderate) — Animal-derived binder for the frosting; makes the product non-vegetarian.
- BHT (caution) — Synthetic antioxidant preservative added to protect freshness; a processing-signal additive.
- reduced iron (safe) — Standard fortification iron.
- folic acid (safe) — Added B-vitamin fortification, mandated in many grain products.
- Zinc Oxide (safe) — Added mineral for fortification.
Healthier alternatives
- Cheerios Toasted Whole Grain Oat Cereal
- Hill Country Fare Corn Flakes Cereal
- Toasted Whole Grain Oat Cereal
- "My Kids" by Cheerios
- Kirkland Signature Organic Old Fashioned Rolled Oats