Nutella — ENGINEERED

Munch or Dump rates Nutella by Ferrero ENGINEERED — score 30/90.

Nutella sells itself on hazelnuts and cocoa, but sugar and palm oil are the top two ingredients and make up over half the jar. It is a dessert engineered for craving, not the wholesome breakfast spread the marketing implies.

Why this verdict

• Sugar is the #1 ingredient at roughly 57% of the jar
• Palm oil is #2, so sugar + refined oil dominate everything else
• Only about 13% hazelnuts despite the nut-forward branding
• Soy lecithin emulsifier plus vanillin artificial flavor push it into ultra-processed (NOVA 4)

Ingredients (7)

• Sugar (moderate) — Added for sweetness, can contribute to calorie content.
• Palm Oil (moderate) — Saturated-fat-heavy oil used in the crust.
• HAZELNUTS (safe) — Whole nut, unsaturated fats.
• Skim Milk (safe) — Real dairy base, fine.
• Cocoa (safe) — Provides the chocolate note; present as 'a hint,' well below sugar and oil.
• SOY LECITHIN EMULSIFIER (moderate) — Emulsifier that keeps the oil and solids from separating. Common and low-risk, but a sign of engineering.
• Vanillin (artificial flavor) (moderate) — Synthetic vanilla note used to round the flavor instead of real vanilla.