Real Cranberry Juice — DUMP

Munch or Dump rates Real Cranberry Juice by Real DUMP — score 20/90.

This is barely juice. Water and sugar are the top two ingredients, and actual cranberry juice is under 2 percent. You're drinking sweetened, colored water with lab-made flavor.

Why this verdict

• Sugar is the #2 ingredient, ahead of any actual fruit
• Only 1.8% real cranberry juice from concentrate
• Contains lab-made 'nature identical' flavoring substances
• Added color (INS 163ii) fakes the cranberry look
• Ultra-processed (NOVA 4) sweetened water, not real juice

Ingredients (8)

• Water (safe) — Bulking agent that keeps this a low-fat spread; inert.
• Sugar (moderate) — Added refined sugar; spikes blood sugar and turns a milky base into a dessert.
• Concentrated Cranberry Juice (1.8%) (safe) — The only real cranberry, and there's almost none of it. As a concentrate it's stripped of fiber and much of its nutrition.
• Concentrated Apple Juice (0.79%) (moderate) — Cheap sweetener-filler juice adding more sugar under a fruit name.
• Acidity Regulator (INS 330 / Citric Acid) (safe) — Common food acid for tartness; safe but a processing marker.
• Nature-Identical & Natural Flavouring Substances (moderate) — 'Nature identical' means synthetic, lab-made flavor. It's doing the work real fruit should be doing here.
• Antioxidant (INS 300 / Ascorbic Acid) (safe) — Added vitamin C used as a preservative-style antioxidant; the source of the 'rich in vitamin C' angle.
• Colour (INS 163ii / Anthocyanins) (moderate) — Added coloring to make the drink look cranberry-red, despite marketing that suggests no added color.