Stack Up - Simply Salted — BULLSHIT

Munch or Dump rates Stack Up - Simply Salted by Balaji Wafer BULLSHIT — score 0/90.

Sold as "made of salt and nothing more" — but it's reconstituted potato powder fried in palm oil with maltodextrin, an emulsifier, added sugar and an MSG-style flavour-enhancer stack. The 'simple' story is the marketing; the formula is engineered.

Why this verdict

• "Made of salt and nothing more" — but the list has maltodextrin, emulsifier, sugar and flavour enhancers
• Flavour-enhancer stack (INS 627 + 631) plus yeast extract engineers savoury craving
• Reconstituted potato powder fried in refined palm oil — not a real sliced chip
• Ultra-processed (NOVA 4) with added sugar in a snack called 'Simply Salted'

Ingredients (11)

• Potato Powder (58%) (moderate) — Reconstituted dehydrated potato, not whole sliced potato — the base of an extruded crisp, refined and starch-heavy.
• Edible Vegetable Oil (Palmolein) (concerning) — Refined palm oil, high in saturated fat and industrially processed
• rice flour (moderate) — Refined starch that completes the fast-carb triad.
• potato starch (safe) — Anti-caking agent to keep shreds separate.
• TAPIOCA STARCH (moderate) — Refined starch used for binding and chew, nutritionally empty.
• Salt (2.0%) (moderate) — Sodium load is significant for a small snack and drives overconsumption.
• Sugar (moderate) — Added for sweetness, can contribute to calorie content.
• Emulsifier (INS 471) (moderate) — Mono- and diglycerides that bind the mash into a moldable dough; a marker of ultra-processing.
• Maltodextrin (moderate) — Highly processed starch-derived carbohydrate used as a carrier and texturizer; spikes blood sugar readily.
• Flavour Enhancer (INS 627, INS 631) (concerning) — Disodium guanylate + inosinate — nucleotide enhancers that supercharge umami and drive overeating.
• YEAST EXTRACT (moderate) — A hidden source of free glutamate, stacked with MSG for umami.